New iPhone Color!
Similar to last year, and years past, Apple has introduced a new iPhone color to their lineup halfway through its lifecycle. This is not just a new color, but rather a limited edition device that give part of their proceeds to a good cause! This new color is the Product Red iPhone. The premise of (PRODUCT)RED is that the purchases help provide testing, counseling and treatment for tens of millions of people living with HIV/AIDS.
This years Product Red iPhone took into account the criticism of last years device. Implementing a all back front instead of the white on last years model. The red color is also more vibrate and closer to a candy red. The is due to the back glass on the iPhone 8 and 8 Plus. Opposed to last year just bing colored anodized aluminum. To many peoples disappointment the red color is just available for the iPhone 8 and 8 Plus. Not the iPhone X.
For 11 years, our partnership with (RED) has supported HIV/AIDS programs that provide counseling, testing, and medicine that prevents the transmission of HIV from a mother to her unborn child. So far, we’ve raised over $160 million through the sale of our (RED) products. Every purchase brings us a step closer to an AIDS‑free generation.
